Melissa HarbersNov 2, 20223 minVictoria's Secret Developed the Ultimate Buyer's PersonaIn fashion, few brands are more iconic than Victoria's Secret. For over 50 years, the company has been dressing women in beautiful...
Melissa HarbersNov 2, 20222 minDeveloping a Buyer's Persona Can Reduce Marketing Costs In today's competitive marketplace, ensuring you're marketing your product or service to the right people is more important than ever....